
Logos
Logos are hard. The best ones are simple and clean.

LOGO DESIGN NOTES: Virginia Ironworks is a family-owned business specializing in custom fences, railings and driveway gates. By using trade gothic, I was able to mix the old craft of blacksmithing with a modern take. The brackets are used to contain the company name and reinforce their product offering — fences, railings and driveway gates. The lower logos are mobile versions or small space options. vaironworks.com

LOGO DESIGN NOTES: Color is bright, hopeful and happy. “Stronger” is colored in a strong pink representing the mom while “2gether” is colored in a weaker color representing the baby. The number 2 becomes a heart. Two hearts become one. They are a reflection of one another and depend upon one another for survival. NOTE: This logo name was created before Hillary Clinton ran for president.

LOGO DESIGN NOTES: The logo was designed to effectively brand Advanced Digestive Care. Gastroenterology requires careful evaluation. Illnesses can occur anywhere from the mouth to the anus. The digestive system is linked together from one system to the next. The curved links stacked show the careful analysis of each section. The links also depict good care and support. The solid blue box portrays the analysis of the entire system.
The magenta color is used to represent a healthy system. The purple blue is used to convey support.


LOGO DESIGN NOTES: Bluenose was a legendary racing and fishing vessel. The logo was designed to show full sails portraying financial success.

LOGO DESIGN NOTES: My brother is a lawyer with a finance degree. He advises many different types of businesses by offering creative solutions. I added the quill pen for creativity to balance with the scales. esteslawva.com

LOGO DESIGN NOTES: Like A Daughter is a company created by Kathryn Scott. It was designed to help older people alleviate small frustrations, so they can keep living a full, contented life. In her words, “I’m here to help you live your best life. Think of me as the daughter you wished lived closer. Or the additional daughter who’s happy to jump in when your other kids are busy at work and with their own lives. I can provide relief for the whole family!” The logo has personalized type, energetic color and a happiness about it to convey the owner’s business intent. likeadaughter.com